Pinterest Privacy Policy Review
This review explains the Pinterest Privacy Policy in plain language for families. It was checked on October 28, 2026. The policy shown is effective April 30, 2025, and the page announces an updated policy taking effect November 12, 2026. The updated text was not reviewed. This is not legal advice.
Primary source: Pinterest Privacy Policy. For U.S. users, Pinterest, Inc. is responsible for your information.
Snapshot
- Some activity may be targeted advertising, sharing or selling under certain state laws. You can opt out in Privacy and Data Settings.
- Pinterest may use information to train its technology, including machine learning models, “regardless of when Pins were posted.”
- Children under 13 are not allowed to use Pinterest.
- Precise location can be shared through your device settings, and photos may carry the location where they were taken.
What they collect
Pinterest collects what you save and upload, “Pins, photos, or other content,” along with activity and device data. Depending on where you live and your device settings, it can receive precise location. Photos may include the place they were taken.
Who gets the data
Advertisers and partners take part in ad personalization, which may count as selling or sharing under some U.S. state laws. “You can opt out of Pinterest using and disclosing your information for these purposes” in Privacy and Data Settings.
Easy to miss
- Old Pins count too. Training is described as applying no matter when a Pin was posted.
- Secret boards are private to you, but you have to choose that setting on each board.
New technology
Pinterest says it may use your information to train machine learning models. Users in Europe, Switzerland and the UK can object where generative AI features rely on legitimate interests. The policy we read did not describe a general U.S. opt-out from training.
Kids and families
“Children under 13 are not allowed to use Pinterest,” or an older age where local law requires it. The policy we read did not describe parental controls.
Older adults
Pinterest ads can lead to shops you don’t know. Check a seller before you buy. Pinterest’s privacy contact is privacy-support@pinterest.com.
What you can turn off
- In Privacy and Data Settings, turn off ad personalization and data sharing.
- Make boards secret where needed.
- Turn off precise location and limit tracking in your phone’s settings.
What this means for you
Pinterest gives a clear ad opt-out but no general U.S. opt-out from training. Turn off ad sharing, and remember that anything pinned, old or new, may be used.
Can kids use Pinterest?
No. The policy says children under 13 are not allowed to use Pinterest.
This is not legal advice. Checked October 28, 2026 against the policy effective April 30, 2025. A new version takes effect November 12, 2026.
